In my journey through design and product development, I've consistently observed teams facing the same challenge: navigating the overwhelming sea of expert advice.
Industry leaders who passionately evangelize prescriptive methods that use unique terminologies often create more team confusion and conflict than clarity. The irony? We're all tackling the same fundamental issues but from different perspectives or vantage points.
This sparked an idea: what if a framework could transcend these debates, offering a shared understanding of what needs to be done? Helping align teams and structuring conversations about how to create truly human-centered products that are effective for business.
Inspired by my life philosophy, 'There's good kung fu in everything,' I embarked on distilling these diverse approaches into core concepts and elements, visually mapping their interconnections into a cohesive framework.
My approach centers on the 'what' and 'why,' deliberately separating the 'how' to allow organizations the freedom to choose approaches and methods that align with their unique contexts, development philosophies, and company culture.
Over the past six months, I’ve been developing and evolving the framework through a series of insightful conversations (and debates) with colleagues and thought leaders. Those conversations helped both expand, challenge, and refine my thinking. More to come….
UPDATE — Recorded presentation now available:
Whole Product Thinking: Expanding beyond problem and solution space thinking
Thursday, March 14, 2024 • Rosenfeld Community
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